Sunday, 26 February 2017

How to Use Facebook for Personal Branding

“Everything you do in public, your behavior, appearance, things you say and even people you associate with, every act is done with self-promotion in mind.”
I thought it was a bit of an over exaggeration when I heard it several years ago at a seminar on communication. However, sometimes, and more often at that, I can understand quite clearly what the speaker meant by that somewhat disturbing sentence.
#1 Defining yourself
#2 Choose your friends carefully
#3 Decide on a strategy
#4 Change your privacy settings
#5 Turn off the tagging option for pictures so that no surprise can be unpleasant
#6 What you should do next is making a vanity URL
#7 Fill in professional details
#8 Do networking properly and increase your “friend” base
#9 Post updates.
#10 Put up a professional-quality profile photo
#11 Link your Facebook page to your blog or Twitter page or any other social network 
#12 Start running a new Facebook page or a group
#13 Use Facebook events to your advantage
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